Sid Cabrera filming on set

Sid Cabrera

Digital Marketing · Content Strategy · Content Creation

Strategy. Execution. Results.

Temecula, CA

6+ Years Experience

Marketing Portfolio

Selected Results

Marketing + Content Results

0%+

Social Audience Growth

0K+

Organic Video Views

0.0K

Organic Brand Video Views

Featured Case Study

Barthem Jiu Jitsu / CheckMat

Digital Marketing · Content Strategy · Social Media · Google Ads

Led marketing across two academy locations, owning strategy and execution end to end.

  • Content strategy
  • Social media
  • Video production
  • Digital advertising
  • Lead generation
  • Brand strategy
  • Reporting

250%+

Audience Growth

48

Google Ads Leads

50+

Google Reviews Added

2.4K → 4.5K

Recent Instagram Growth

Barthem Jiu Jitsu training
Barthem Jiu Jitsu athlete
Barthem Jiu Jitsu team
Barthem Jiu Jitsu logo

Professional Experience

Marketing Coordinator II

October 2019 – February 2026

Tourmaline Enterprises

Broad marketing ownership at a business generating approximately $3M in annual revenue, including periods of independently managing the company marketing function.

  • Digital marketing and campaign coordination across internal brands and property initiatives.
  • Lead generation support, email marketing, CRM / HubSpot updates, and website management.
  • Digital advertising, sales collateral, presentations, reporting, and content creation.
  • Cross-functional marketing support for a business generating approximately $3M in annual revenue.
  • Independently managed the company marketing function during key operating periods.
Tourmaline Enterprises logo

Skills & Capabilities

Professional skills

Marketing

Digital MarketingContent StrategySocial Media MarketingCampaign ManagementMarketing OperationsEmail Marketing

Growth & Systems

Google AdsLead GenerationCRM / HubSpotWebsite ManagementReporting & Analytics

Creative Production

Short-Form VideoContent ProductionVideo EditingMarketing CollateralCreative Direction
Premiere ProPhotoshopLightroomDaVinci ResolveHubSpotCanvaMeta Business Suite
Portrait of Sid Cabrera

About Me

I’m a marketing professional with 6+ years of experience spanning digital marketing, content strategy, social media and creative production. My background combines marketing strategy with hands-on execution, from developing campaigns and managing digital channels to shooting and editing content.

I enjoy work where creative ideas have a clear purpose and measurable outcome.